Main Task- Promotional Material

To market our products and further advertise our company, we decided to sign up to three large social network sites, Twitter and YouTube and Blogger.

TWITTER:

The images to the right are screenshots from our Twitter page. Twitter is a very popular network site that allows users to post a small status, share images and videos, and tag their posts (or tweets) with hash tags which other users can use to find your tweets. Our Silver Studios profile can be seen displaying our small logo image, a cover image from our Main Task and a small biography section. It is in this section where we have our company name in bold capitalised text, our names and the URL to our Blogger page. If we hadn't have edited this, it would have been left blank, plain and unrecognisable. Any viewers on the page wouldn't know anything about us or have any clue as to what we do. 

Here, we have tweeted (posted) links on our Twitter page to our YouTube page. The top post shows a link to our new Silver Studious Logo Animation. The tweet below that shows that we have liked a video named  "Scary Chase Music (Discovery and Flight) by Helmut Hampton" on YouTube. Not only does this show what we are viewing on YouTube to our users, it tells them what we are interested about. At the time, we were looking for appropriate music that we could encorporate into our main task Thriller opening video. This is a good method to create hype for our products as the viewers and our followers can see the process of which our products are made. By linking our Twitter page to our YouTube page we can broaden our company's horizons by marketing and advertising on multiple online platforms. This tweet shows the link to our Preliminary Task on our YouTube page. The video window itself is quite small and its description cannot be seen fully. This is why the "view on web" link is helpful to us as it entices viewers to travel to our YouTube page for a more full on and comfortable viewing experience.

YOUTUBE:

YouTube is a video-sharing website on which users can upload, view and share videos. YouTube displays a wide variety of user-generated video content, including video clips, TV clips, and music videos, and amateur content such as video blogging, short original videos, and educational videos. We decided to create a YouTube page as it is also a very popular networking site. In addition to this, it has the editing and uploading capabilities to cope and render video footage which was perfect for us who would be creating lots of video clips. The images to the right are screenshots from our Preliminary Task video page on YouTube. As you can see, the video window is much larger than that seen on the Twitter page. Here we can see the video title and our small company identification/logo. This helps us to brand our videos further and the page allows the users to submit a description. One feature of the YouTube is the like and view aspects seen on the right hand side on the page. This is good for us as we can track how many people have watched our product and how many have liked or disliked it. The feature is particularly good when it comes to getting audience feedback. In this screenshot, the "About" tab is highlighted. Here, viewers can see when the video was published and the description we have attached to our video. In our description we have written a little bit about the video, linked our Blogger page for our video evaluation and another of our YouTube videos. By putting links to other videos in our descriptions, we can encourage viewers to consecutively watch a number of our videos in one sitting. The comment section allows the viewers of our videos to express their views and opinions to us. Kindly, a fellow media group has praised our work here. 

Under the "statistics" tab, we can in more detail track the viewers of our products. The line graph here shows the progression of our views- on the x axis, the number of views, on the y axis, the time in which these views have accumulated. We know from this tab that a total of 12 minutes have been watched just on this less-than-one-minute video! This screen depicts YouTube's "share" tab of which we have the option to share the video on other popular sites such as Facebook, Twitter, Google+, Blogger, Reddit, Tumblr and more. This is how we posted the link for this particular video on our Twitter page seen above. 

BLOGGER:

As you may have seen to the left of this post (and in the image to the right) we have included links to our Twitter and YouTube pages via buttons. These buttons consist of the logos of the Twitter and YouTube websites and a small prompt to view our pages. By doing so, those viewing our Blogger page who haven't seen our other pages can also check out them out and vice versa. We decided to use the website logos in the form of buttons instead of long hyperlinks as they are larger and more aesthetic on our grey/silver themed page. Our large company logo can be seen on the left with the capitalised and bold company name at the top of the screen. Our main colour theme, as part of our identification is grey/silver. Some would say these are boring colours so we made sure our secondary colours our vibrant and bright. This is why we chose turquoise blue, purple and green. Our other pages (Twitter and YouTube) and purely used for further mainstream promotion. It is here on Blogger where we post all our videos, images and research and is the best way to really see what goes on within the Silver Studios Company.